Well done. The item pictured is not the 2010 edition as the product headline states as of 2016-07-30, it is actually the revised 2009 edition according to the flyleaf. @charset "UTF-8";.turbo-checkout-auto-load-spinner{position:absolute;top:0;left:0;width:100%;height:100%;overflow:hidden}.turbo-checkout-auto-load-circle-container{position:absolute;top:50%;left:50%;width:50px;height:50px;overflow:hidden;border-radius:50%;background:#fff;transform:translate(-50%,-50%)}.turbo-checkout-auto-load-spinner-container{position:absolute;top:0;left:0;width:100%;height:100%;background-color:rgba(255,255,255,.75);overflow:hidden;z-index:1008}#turbo-checkout-bottom-sheet{position:fixed;background-color:#fff;bottom:0;min-height:36.5rem;height:36.5rem;left:0;right:0;-moz-webkit-transition:visibility 0s linear .4s,transform .4s linear,height .4s;-ms-webkit-transition:visibility 0s linear .4s,transform .4s linear,height .4s;-o-webkit-transition:visibility 0s linear .4s,transform .4s linear,height .4s;-khtml-webkit-transition:visibility 0s linear .4s,transform .4s linear,height .4s;-webkit-transition:visibility 0s linear .4s,transform .4s linear,height .4s;transition:visibility 0s linear .4s,transform .4s linear,height .4s;-webkit-transform:translate3d(0,36.5rem,0);transform:translate3d(0,36.5rem,0);visibility:hidden;z-index:1009}#turbo-checkout-bottom-sheet.turbo-checkout-bottom-sheet-visible{-webkit-transform:translate3d(0,0,0);transform:translate3d(0,0,0);transition-delay:0s;visibility:visible}#turbo-checkout-bottom-sheet.turbo-checkout-bottom-sheet-fullscreen{-moz-webkit-transition:transform .4s ease-in .4s;-ms-webkit-transition:transform .4s ease-in .4s;-o-webkit-transition:transform .4s ease-in .4s;-khtml-webkit-transition:transform .4s ease-in .4s;-webkit-transition:transform .4s ease-in .4s;transition:transform .4s ease-in .4s;-webkit-transform:scale(1,4);transform:scale(1,4)}#turbo-checkout-bottom-sheet.turbo-checkout-bottom-sheet-fullscreen>*{opacity:0!important;transition:opacity .4s linear}#turbo-checkout-bottom-sheet.turbo-checkout-no-animation{transition-property:none;transition-duration:0s;transition-delay:0s}#turbo-checkout-bottom-sheet-dimmer{position:fixed;top:0;left:0;height:100%;background-color:#000;background:radial-gradient(ellipse at 50% 40%,rgba(0,0,0,.5) 0,#000 100%);transition:visibility 0s linear .4s,opacity .4s linear;visibility:hidden;opacity:0;z-index:1008}#turbo-checkout-bottom-sheet-dimmer-close{position:fixed;bottom:36.5rem;right:1.5rem;line-height:1.35;-moz-webkit-transition:bottom .4s;-ms-webkit-transition:bottom .4s;-o-webkit-transition:bottom .4s;-khtml-webkit-transition:bottom .4s;-webkit-transition:bottom .4s;transition:bottom .4s}#turbo-checkout-bottom-sheet-dimmer-close:after{content:'×';font-size:40pt;font-family:Helvetica,Roboto,sans-serif;color:#fff;text-shadow:0 1px 2px #000;line-height:1.35}#turbo-checkout-bottom-sheet-dimmer-close.back-content:after{content:attr(data-after);font-size:14pt;font-family:Helvetica,Roboto,sans-serif;color:#fff;text-shadow:0 1px 2px #000;line-height:3.15}#turbo-checkout-bottom-sheet-dimmer.turbo-checkout-bottom-sheet-dimmer-visible{opacity:.75;transition-delay:0s;visibility:visible}#turbo-checkout-bottom-sheet-dimmer.turbo-checkout-no-animation{transition-property:none;transition-duration:0s;transition-delay:0s}#turbo-checkout-bottom-sheet-frame{width:1px;min-width:100%;border:0;height:100%}.turbo-checkout-fix-body{position:fixed}#turbo-loading-container{min-height:inherit;min-width:inherit;position:relative;opacity:0;-moz-webkit-transition:opacity .5s linear .25s;-ms-webkit-transition:opacity .5s linear .25s;-o-webkit-transition:opacity .5s linear .25s;-khtml-webkit-transition:opacity .5s linear .25s;-webkit-transition:opacity .5s linear .25s;transition:opacity .5s linear .25s}#turbo-loading-content{position:absolute;left:0;right:0;top:35%}#turbo-loading-spinner{display:block;margin:0 auto}#turbo-loading-text{display:block;text-align:center}.turbo-checkout-blank{opacity:0}.turbo-checkout-shown{opacity:1!important} This edition of the book (3rd) published by Pearson is of such low quality in binding and material it actually makes it difficult to read it. However, if any group of ideas are arranged into a pyramid structure in the first place, not only will it save valuable time and effort to … (window.AmazonUIPageJS ? Read … I'm having a flurry of reading professional books right now. {"widgetSchema":"dp:widget:","dimensionSchema":"dp:dims:"} AmazonUIPageJS : P).load.js('https://images-na.ssl-images-amazon.com/images/I/11MeGbyYqCL._RC|41fmMl99AkL.js,31TvpPRfM0L.js,31uJNuRzDwL.js,412aP1Dr1sL.js,31o16W7QV0L.js,31J+6PDV52L.js,21d13+Tny5L.js,21R70Q617KL.js,31oAl8dJC2L.js,319RdlXM5BL.js,21VrsMalOkL.js,41an5PE9auL.js,21pdIbKtrML.js,21TOBQCCRlL.js,11QA41hhYTL.js,31FEPkJ2EGL.js,311+NUiljjL.js,614fabqcx6L.js,21oUcDvi2cL.js,21ZbonpQxqL.js,21YblE14ZTL.js,11vP4mbHNqL.js,51imNdtsILL.js,31wKe4BkxuL.js,01wcltxKR5L.js,413RS2ilIUL.js,41lsoY3OhJL.js,518ChqzdRwL.js,61zGftQyIEL.js,31I+7R+zMAL.js,01BDCOuZFIL.js,512yAjxeCrL.js,01hkseOXj6L.js,01KLVtMsu9L.js,01AUzbXZhcL.js,311A0yCIeJL.js,01iRN5bMQkL.js,51Y9MvTjTNL.js,01IC-gBKyYL.js,01XEEGOr+kL.js,01PQKs49DyL.js,51NhXDMUfgL.js,01y8JNON9+L.js,01T1PZDFmdL.js,01QHXKhSxjL.js,11eR+ycDKDL.js,01smU8QIJrL.js,01-wyMMibUL.js,019MkidFEWL.js,01gsBemrwzL.js,11UPXOQ6SHL.js,410zL4i3umL.js,51MRlKtUetL.js,11ZMtd+TvvL.js,31E0yPIOfyL.js,41+koKsvk3L.js,3181TZe9ypL.js,51l2ZrDdNAL.js,013YkX6C2QL.js,11JLXaJFUeL.js_.js?AUIClients/DetailPageMobileWebDefaultMetaAsset_asset_segregation&2cBW73Tr#mobile.us.platform-ios.302390-T1.297130-T1.292695-C.292696-C.252279-T1.291331-T1.312547-T1.287015-T2.239559-T1.306122-T1.320911-T1.325147-T1.123392-T1.319708-T1.268789-T1.292706-T1.321652-T1.316399-T1.287376-T2.284232-T1.245574-T1.183962-T1.286985-C.302241-T1.120926-T1.155175-T1.258182-T1.291651-C.324408-T1.268112-T1.306173-T1.299260-T1.285395-T1.109378-T1.154031-T3.301499-T1.224722-T1.169593-T1.172044-T1.133003-T1.181563-C.187555-T1'); I read it in the mid-2000s after it being recommended by the Manager-Tools team and recently re-read it again. A must buy for management professionals, especially those who often must make compelling business arguments through research reports, whitepapers or even business presentations. .r4m-sou-body{overflow:hidden!important}.r4m-sou-container{overflow:hidden!important;font-weight:300;font-size:15px;line-height:1.4em;color:#111;padding:14px 18px}.r4m-sou-product-details-container{display:grid}.r4m-sou-current-details{display:none}.r4m-sou-current-item-details{display:grid;grid-template-columns:1fr 1.4fr;align-items:center}.r4m-sou-current-image{max-width:100%}.r4m-sou-current-description{padding:10px;max-width:100%}.r4m-sou-comparison-details{border-left:1px solid #ddd}.r4m-sou-comparison-item-details{display:grid;grid-template-columns:1fr 1.4fr;align-items:center;justify-items:center}.r4m-sou-comparison-header{display:flex;align-items:center;padding:10px;border-bottom:1px solid #eaeded}.r4m-sou-comparison-header-price{white-space:nowrap;margin-right:10px;padding-right:10px;border-right:3px solid #d5dbdb}.r4m-sou-comparison-header-price *{color:#373E3E;white-space:nowrap;font-weight:700;font-size:44px!important;top:0!important}.r4m-sou-comparison-image{max-width:100%}.r4m-sou-comparison-description{padding:10px;max-width:100%}.r4m-sou-product-name{font-size:14px;line-height:1.4em;overflow:hidden!important;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical}.r4m-sou-star-rating{font-size:13px;margin-left:3px;top:-2px;position:relative;line-height:1em}.r4m-sou-rating-count{font-size:13px;margin-left:3px;top:-2px;position:relative;line-height:1em}.r4m-sou-mobile-tab-header{color:inherit!important}#r4m-sou-header{padding-left:0}#r4m-sou-card{margin-right:-1.4rem;margin-left:-1.4rem}.r4m-sou-container{padding:14px 0}.r4m-sou-comparison-details{margin-top:10px;border:1px solid #eaeded;border-radius:4px}.r4m-sou-comparison-details:last-child{padding-bottom:27px}.r4m-sou-comparison-header-price *{font-size:32px!important} This is it. The book is old, e.g. #wow-twister-spinner { To gain the maximum effect you … The pyramid principle will show you how to communicate your ideas clearly and succinctly. Read The Minto Pyramid Principle: Logic in Writing, Thinking, & Problem Solving book reviews & author details and more at Amazon.in. Setting goals as outcomes sounds simple, but can be hard to do. (window.AmazonUIPageJS ? .add-to-shopping-list-modal .atl-dropdown,.atl-dropdown-option,.truncate-to-one-line{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.add-to-shopping-list-modal{max-width:280px}.add-to-shopping-list-modal .atl-asin-title-max-height{max-height:3em}.add-to-shopping-list-modal .hide-overflow{overflow:hidden}.fresh #heroImageContainer #twister_feature_div{padding-top:1.8rem}.fresh #heroImageContainer #twister_feature_div .stacked-dimensions .dimension{margin-bottom:.5rem!important}.fresh #heroImageContainer #twister_feature_div .stacked-dimensions .dimension .dimension-info{padding-top:0;padding-bottom:0}.atfc-conflict-dialog{max-width:270px}.atfc-slot-conflict-dialog{max-width:330px}#availability_feature_div #fresh-exclusivity-info{padding-bottom:10px}#actionPanel.ap-fresh #ourprice_shippingmessage>span.a-size-base.a-color-base{display:inline-block}.mobile-fresh-price{padding-top:10px}#freshAddToCart #quantitySection 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.title-expander:not(.unclamp){display:-webkit-box!important;-webkit-line-clamp:2!important;-webkit-box-orient:vertical!important;overflow:hidden!important;text-overflow:ellipsis!important;cursor:pointer}#freshProductTitleGroup #title.title-expander.unclamp{z-index:11;opacity:1;background:rgba(255,255,255,.9);box-shadow:0 .3rem .6rem #fafafa}#freshProductTitleGroup #expandTitleToggle{height:2rem;right:-2.5rem;bottom:0rem;position:absolute;display:inline-block;width:2rem;background-size:130px 20px}#freshProductTitleGroup #expandTitleEnclosure{position:relative;margin-bottom:0rem}#freshProductTitleGroup #title.title-expander.with-caret{padding-right:2.5rem!important}#freshProductTitleGroup #title.title-expander.unclamp{padding-right:2.5rem!important}#freshProductTitleGroup .title-expander i{display:none}#freshProductTitleGroup .with-caret #expandTitleToggle{background-image:url(https://m.media-amazon.com/images/S/sash/Hr1QS3iY2aD0OlE.png)}#freshProductTitleGroup .unclamp #expandTitleToggle{background-image:url(https://m.media-amazon.com/images/S/sash/silHbV9e-r5wo6A.png)}#fresh-add-on-details-link{color:#0066c0;font-size:1.1rem;line-height:1.5} The Pyramid Principle will show you how to communicate your ideas clearly and succinctly.Barbara Minto reveals that the mind automatically sorts information into distinctive pyramidal groupings. Can your writing do without it? Please use a different way to share. The layout of the text is offset towards the spine so far that you cannot read the ends of words unless you tilt the book. AmazonUIPageJS : P).when('atf').execute(function(){ (window.AmazonUIPageJS ? There are 0 reviews and 9 ratings from the United States, Case Interview Secrets: A Former McKinsey Interviewer Reveals How to Get Multiple Job Offers in Consulting, EMPOWERED: Ordinary People, Extraordinary Products (Silicon Valley Product Group), Say It with Presentations: How to Design and Deliver Successful Business Presentations, Revised & Expanded Edition. #oneClickAvailable{margin-bottom:3px}#getItBy div{margin-top:3px!important}#swatches .a-declarative{margin-bottom:0!important}#oneClickAvailable 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.image-gallery-common-desktop-slot{float:left;margin-left:14px;overflow:hidden;display:inline-block}#product-image-gallery .image-gallery-slot-row-of-two{width:48%}#product-image-gallery .image-gallery-slot-row-of-three{width:30.33333%}#product-image-gallery .product-image-row-of-two{height:400px;object-fit:contain}#product-image-gallery .product-image-row-of-three{height:330px;object-fit:contain} The Pyramid Principle will show you how to communicate your ideas clearly and succinctly.Barbara Minto reveals that the mind automatically sorts information into distinctive pyramidal groupings. #mobile_bottom_sheet,.a-sheet-lightbox,.dp-sheet-noselect{-webkit-tap-highlight-color:transparent;-webkit-touch-callout:none;-webkit-user-select:none;-khtml-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none}#mobile_bottom_sheet{overflow:auto;-webkit-overflow-scrolling:touch;top:0;right:0;bottom:0;left:0;position:inherit}.dp-sheet-lightbox{position:absolute;height:100%;width:100%;opacity:0;z-index:9999;top:0;left:0} Very pithy in its content. The book is highly recommended in some leadint business schools in the western world, and it's easy to see why. #shippingMessageInsideBuyBox_feature_div>.a-letter-space{display:none!important}#shippingMessageInsideBuyBox_feature_div>.a-section{display:inline!important} .media-matrix-full-bottom-sheet{padding:10px}.full-bottom-sheet-scroller-content{padding:0;white-space:nowrap}.full-bottom-sheet-item-scroller-content{padding:0;margin-top:8px;max-width:100%;white-space:nowrap;overflow-x:scroll;overflow-y:hidden}.full-bottom-sheet-skeleton-swatch-label{width:120px;height:16px;background-color:#d3d3d3}.full-bottom-sheet-swatch-scroller-content{padding-bottom:8px;max-height:100%;max-width:100%;margin-top:8px;overflow-x:scroll}.full-bottom-sheet-skeleton-swatch{padding:10px;margin-bottom:10px;width:120px;height:56px;max-height:56px;border:solid 2px 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